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Bernard Marr

Bernard Marr is a world-renowned futurist, influencer and thought leader in the fields of business and technology, with a passion for using technology for the good of humanity. He is a best-selling author of over 20 books, writes a regular column for Forbes and advises and coaches many of the world’s best-known organisations. He has a combined following of 4 million people across his social media channels and newsletters and was ranked by LinkedIn as one of the top 5 business influencers in the world.

Bernard’s latest books are ‘Future Skills’, ‘The Future Internet’, ‘Business Trends in Practice’ and ‘Generative AI in Practice’.

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Bernard Marr ist ein weltbekannter Futurist, Influencer und Vordenker in den Bereichen Wirtschaft und Technologie mit einer Leidenschaft für den Einsatz von Technologie zum Wohle der Menschheit. Er ist Bestsellerautor von 20 Büchern, schreibt eine regelmäßige Kolumne für Forbes und berät und coacht viele der weltweit bekanntesten Organisationen. Er hat über 2 Millionen Social-Media-Follower, 1 Million Newsletter-Abonnenten und wurde von LinkedIn als einer der Top-5-Business-Influencer der Welt und von Xing als Top Mind 2021 ausgezeichnet.

Bernards neueste Bücher sind ‘Künstliche Intelligenz im Unternehmen: Innovative Anwendungen in 50 Erfolgreichen Unternehmen’

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Balanced Scorecard Software Explained

2 July 2021

Balanced scorecard software offers a new way of looking at your business that will transform how that business works, helping you achieve your corporate goals.

Everybody is aware of the role of consultants whose job is to parachute into organisations and help improve performance or solve internal hitches. But there is a simpler, more cost effective and accessible way to monitor your business using balanced scorecard software.

Balanced scorecard software – The Basics

The Balanced Scorecard was developed as a framework to measure performance and to highlight the leading and lagging indicators in a business. What made this model different is it focused on the positive as well as negative performance indicators. The key to the Balanced Scorecard was to view performance from a variety of angles – the traditional complimentary angles being:

  • Financial
  • Customer
  • Internal
  • Learning

Good Balanced Scorecard Software will help reveal the links, strategies and direction at work in your organisation. The strategy is revealed by the Balanced Scorecard Software by illuminating:

  • The Critical Success Factors
    Critical success factors are what make an organisation successful, Balanced Scorecard Software will identify whether the critical success factors are understood.
  • Performance Management
    Balanced Scorecard Software can routinely measure performance and targets.

Balanced Scorecard Software therefore can be a vital management performance tool. It can offer strategy mapping to help achieve organisational success. Balanced Scorecard Software can help the user see at a glance how the organisation is performing. It allows you to have an overview via the ‘dashboard’. As such, Balanced Scorecard Software offers a crucial performance management tool – using software applications, you can bring together this vital data, which can be analysed and communicated throughout the company or to external stakeholders.

Balanced Scorecard Software will cast a new light on your business, helping you adjust activities in order to achieve your goals. It allows you to understand your business on every level, helping you view it from every angle and perspective, giving you the balance your company needs to achieve and succeed.


Business Trends In Practice | Bernard Marr
Business Trends In Practice | Bernard Marr

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Bernard Marr is a world-renowned futurist, influencer and thought leader in the fields of business and technology, with a passion for using technology for the good of humanity.

He is a best-selling author of over 20 books, writes a regular column for Forbes and advises and coaches many of the world’s best-known organisations.

He has a combined following of 4 million people across his social media channels and newsletters and was ranked by LinkedIn as one of the top 5 business influencers in the world.

Bernard’s latest book is ‘Generative AI in Practice’.

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