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Bernard Marr

Bernard Marr is a world-renowned futurist, influencer and thought leader in the fields of business and technology, with a passion for using technology for the good of humanity. He is a best-selling author of over 20 books, writes a regular column for Forbes and advises and coaches many of the world’s best-known organisations. He has a combined following of 4 million people across his social media channels and newsletters and was ranked by LinkedIn as one of the top 5 business influencers in the world.

Bernard’s latest books are ‘Future Skills’, ‘The Future Internet’, ‘Business Trends in Practice’ and ‘Generative AI in Practice’.

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Bernard Marr ist ein weltbekannter Futurist, Influencer und Vordenker in den Bereichen Wirtschaft und Technologie mit einer Leidenschaft für den Einsatz von Technologie zum Wohle der Menschheit. Er ist Bestsellerautor von 20 Büchern, schreibt eine regelmäßige Kolumne für Forbes und berät und coacht viele der weltweit bekanntesten Organisationen. Er hat über 2 Millionen Social-Media-Follower, 1 Million Newsletter-Abonnenten und wurde von LinkedIn als einer der Top-5-Business-Influencer der Welt und von Xing als Top Mind 2021 ausgezeichnet.

Bernards neueste Bücher sind ‘Künstliche Intelligenz im Unternehmen: Innovative Anwendungen in 50 Erfolgreichen Unternehmen’

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3 Essential Ways To Prepare Your Business For 5G

2 July 2021

3 Essential Ways To Prepare Your Business For 5G

3 Essential Ways To Prepare Your Business For 5G

5G is coming to a town or city near you soon. If it hasn’t already arrived, that is. But what is 5G, why is it such a key technology trend and, most importantly, what should businesses do to prepare for 5G? Read on to find out.

3 Essential Ways To Prepare Your Business For 5G

5G: The 30-second explainer

5G stands for fifth-generation cellular wireless communications. The latest in networking technology promises us greater stability, faster connection speeds, lower latency (i.e., increased responsiveness), the ability to connect many more devices at once, and the ability to cope with yet more data.

5G takes advantage of higher-frequency bands in the radio spectrum that have a lot of capacity but shorter wavelengths. This could make mobile internet as fast, if not faster, than hardwired fibre connections. In fact, when fully deployed, industry experts predict 5G networks will be 10 to 20 times faster than 4G.

Why does 5G matter?

Mobile networking may not seem as sexy or exciting as other technology innovations, such as AI, robotics, and self-driving cars, but it’s the backbone of our online society. Today, our apps and devices, and the cloud services that power them, are sending and receiving a constant stream of real-time data. None of this would be possible without wireless technology.

5G networks can cope with a greater number of connected devices in the same area – around 1 million devices per square kilometre, compared to the 100,000 or so devices that 4G networks can handle. Plus, 5G towers are significantly smaller than previous generations – about the size of a minifridge – meaning they can be put in locations that would never have worked in the past. In theory, they could easily be placed on every lamppost in the land…

All this will facilitate more data, but also richer, more varied streams of data. As such, 5G will drive advances in many other tech trends, including the sexy stuff like AI, robotics, and self-driving cars. That is what makes 5G so important: its potential to open up exciting opportunities for innovation.

3 ways businesses should prepare for 5G

Think 5G doesn’t matter to your business? Think again.

Sure, it’s early days for the business potential of 5G, but that doesn’t mean 5G won’t have a huge impact on organisations. For one thing, because 5G can cope with so many more devices, we may see a boom in smart devices and smart sensors. Naturally, this will bring new data, which in turn brings new opportunities to learn from data – particularly using analytics techniques such as machine learning and artificial intelligence, which rely on vast amounts of data. To put it another way, 5G could ultimately help make your business smarter.

And from a practical, logistics point of view, 5G means mobile networks will finally be a true replacement for wired networks, which may allow companies to work in previously unreachable locations. It will also make working on-the-go much faster and more reliable.

As a result of all this, business processes will become more efficient – as a simple example, any process that relies on fast video streaming could be transformed. New opportunities to drive revenue, increase innovation, and connect with people will abound. For example, simple mobile devices will be able to do more with virtual reality and augmented reality, which could in itself bring new business prospects.

Clearly, 5G will benefit businesses in many ways. But in order to reap these benefits, business leaders will have to:

1. Create a 5G strategy

For me, everything starts with your overarching business strategy. What are your current organisational aims, and how could advanced networking help you achieve those aims? Broadly speaking this strategy step will involve:

  • Looking at ways 5G could help you solve your biggest business challenges (for example, communicating with your customers).
  • Planning for the new wave of automation and AI that 5G enables.
  • Exploring any process, service, or product changes that might be required.
  • Budgeting for the investment needed.

2. Consider IT systems and security

Most organisations hoping to benefit from 5G will have to take the opportunity to overhaul their IT systems. Local infrastructure will need to quickly scale its ability to communicate with wireless or remote devices in order to reap the full benefits. And because data will grow at an accelerated pace, you’ll need to think about how your systems will cope with an increase in data. (Not to mention, how will you glean valuable insights from that data?) In addition, security implications – particularly in relation to remote devices – should be addressed at the earliest opportunity.

3. Educate people

The possibilities that 5G brings must be understood at every level of the organisation, from the leadership team to frontline employees. Your people need to understand what 5G is, how it can support business goals, and how it can enhance collaboration and communication. With the right education, teams can be more alert to the ways 5G can positively impact the business.

Whether your business will be impacted by 5G in one year or five years, you can be sure change is coming. The best piece of advice I can give to any business leader is not just to think about 5G technology and what it can do today, but to consider the new possibilities it might bring in future.

Business Trends In Practice | Bernard Marr
Business Trends In Practice | Bernard Marr

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Bernard Marr is a world-renowned futurist, influencer and thought leader in the fields of business and technology, with a passion for using technology for the good of humanity.

He is a best-selling author of over 20 books, writes a regular column for Forbes and advises and coaches many of the world’s best-known organisations.

He has a combined following of 4 million people across his social media channels and newsletters and was ranked by LinkedIn as one of the top 5 business influencers in the world.

Bernard’s latest book is ‘Generative AI in Practice’.

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