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Bernard Marr

Bernard Marr is a world-renowned futurist, influencer and thought leader in the fields of business and technology, with a passion for using technology for the good of humanity. He is a best-selling author of 20 books, writes a regular column for Forbes and advises and coaches many of the world’s best-known organisations. He has over 2 million social media followers, 1 million newsletter subscribers and was ranked by LinkedIn as one of the top 5 business influencers in the world and the No 1 influencer in the UK.

Bernard’s latest book is ‘Business Trends in Practice: The 25+ Trends That Are Redefining Organisations’

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Bernard Marr ist ein weltbekannter Futurist, Influencer und Vordenker in den Bereichen Wirtschaft und Technologie mit einer Leidenschaft für den Einsatz von Technologie zum Wohle der Menschheit. Er ist Bestsellerautor von 20 Büchern, schreibt eine regelmäßige Kolumne für Forbes und berät und coacht viele der weltweit bekanntesten Organisationen. Er hat über 2 Millionen Social-Media-Follower, 1 Million Newsletter-Abonnenten und wurde von LinkedIn als einer der Top-5-Business-Influencer der Welt und von Xing als Top Mind 2021 ausgezeichnet.

Bernards neueste Bücher sind ‘Künstliche Intelligenz im Unternehmen: Innovative Anwendungen in 50 Erfolgreichen Unternehmen’

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Performance management- what it is?

2 July 2021

What is Strategic Performance Management?

Strategic performance management is about creating an environment in which organizational performance becomes everyone’s everyday job. This involves a clear understanding of the strategic direction and competitive advantage by everyone in the organization as well as their accepted responsibility to continuous refinement of this strategic direction. In such an environment employees use performance indicators to test and challenge the strategic assumptions that underlie performance. Relevant performance indicators are collected to inform strategic decision making at all organizational levels, and not merely to put them into reports that no-one really cares about.

Strategic Performance Management (SPM) is therefore defined as the organizational approach to define, assess, implement, and continuously refine organizational strategy. It encompasses methodologies, frameworks, and indicators that help organizations in the formulation of their strategy and enable employees to gain strategic insights which allow then to challenge strategic assumptions, refine strategic thinking, and inform strategic decision making and learning.

Business Trends In Practice | Bernard Marr
Business Trends In Practice | Bernard Marr

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