The amount of data we produce every day is truly mind-boggling. There are 2.5 quintillion bytes of data created each day at our current pace, but that pace is only accelerating with the growth of the Internet of Things (IoT). Over the last two years alone 90 percent of the data in the world was generated. This is worth re-reading! While it’s almost impossible to wrap your mind around these numbers, I gathered together some of my favorite stats to help illustrate some of the ways we create these colossal amounts of data every single day.
With so much information at our fingertips, we’re adding to the data stockpile every time we turn to our search engines for answers.
Our current love affair with social media certainly fuels data creation. According to Domo’s Data Never Sleeps 5.0 report, these are numbers generated every minute of the day:
With 2 billion active users Facebook is still the largest social media platform. Let that sink in a moment—more than a quarter of the world’s 7 billion humans are active on Facebook! Here are some more intriguing Facebook statistics:
Even though Facebook is the largest social network, Instagram (also owned by Facebook) has shown impressive growth. Here’s how this photo-sharing platform is adding to our data deluge:
We leave a data trail when we use our favorite communication methods today from sending texts to emails. Here are some incredible stats for the volume of communication we send out every minute:
Now that our smartphones are exemplary cameras as well, everyone is a photog and the trillions of photos stored is the proof. Since there are no signs of this slowing down, expect these digital photo numbers to continue to grow:
There are some really interesting statistics coming out of businesses and service providers in our new platform-driven economy. Here are just a few numbers that are generated every minute that piqued my interest:
Internet of Things
The Internet of Things, connected “smart” devices that interact with each other and us while collecting all kinds of data, is exploding (from 2 billion devices in 2006 to a projected 200 billion by 2020) and is one of the primary drivers for our data vaults exploding as well.
Let’s take a look at just some of the stats and predictions for just one type of device, voice search:
Now that you are armed with these numbers, consider all the ways that you generate data as you go about your day. Once you are aware of all the data you create as a single individual, you can start to imagine just how much data we collectively generate every single day. What’s more, these already mind-blowing stats are growing at an ever-increasing rate as more of our world becomes digitized and ‘datafied’.
Bernard Marr is a bestselling author, keynote speaker, and advisor to companies and governments. He has worked with and advised many of the world's best-known organisations. LinkedIn has recently ranked Bernard as one of the top 10 Business Influencers in the world (in fact, No 5 - just behind Bill Gates and Richard Branson). He writes on the topics of intelligent business performance for various publications including Forbes, HuffPost, and LinkedIn Pulse. His blogs and SlideShare presentation have millions of readers.