Balanced Scorecard: How Many Companies Use This Tool?
2 July 2021
How many companies use the Balanced Scorecard?
About half of major companies in the US, Europe and Asia are using Balanced Scorecard Approaches. The exact figures vary slightly but the Gartner Group suggests that over 50% of large US firms had adopted the BSC by the end of 2000. A study by Bain & Co finds that about 44% of organisations in North America use the Balanced Scorecard and a study in Germany, Switzerland, and Austria finds that 26% of firms use Balanced Scorecards. The widest use of the Balanced Scorecard approach can be found in the US, the UK, Northern Europe and Japan.
How exact are these Balanced Scorecard Usage numbers?
There is a slight problem with all these balanced scorecard usage numbers. The problem is that the term ‘Balanced Scorecard’ has become a synonym for almost any system of performance measurement and management. The fact that the BSC concept has changed from a measurement framework to a strategic management approach with Strategy Maps makes it difficult to get realistic figures.
Taking the Balanced Scorecard as a synonym for any selection of performance indicators would therefore make it easy to ague that most if not all companies use a scorecard since there will be not many companies that don’t measure and report anything.
The most comprehensive study to date, which was conduced by Bernard Marr (see the resources section of this website for the full report) finds that about a third of large companies use the BSC but only about a fifth of all companies use the latest version including Strategy Maps.
Related Articles
Will AI Solve The World’s Inequality Problem – Or Make It Worse?
We are standing on the cusp of a new technological revolution. AI is increasingly permeating every aspect of our lives, with intelligent machines transforming the way we live and work.[...]
How You Become Irreplaceable In The Age Of AI
In a world where artificial intelligence is rapidly advancing, many of us are left wondering: Will AI take our jobs?[...]
Why Apple Intelligence Sets A New Gold Standard For AI Privacy
In the rapidly evolving world of artificial intelligence, privacy concerns have become a hot-button issue.[...]
Can Your Device Run Apple Intelligence? What You Need To Know
Apple's announcement of Apple Intelligence has sent waves of excitement through the tech world.[...]
10 Amazing Things You Can Do With Apple Intelligence On Your IPhone
Apple Intelligence is poised to revolutionize the iPhone experience, offering a suite of AI-powered tools that promise to make your digital life easier, more productive, and more creative.[...]
Agentic AI: The Next Big Breakthrough That’s Transforming Business And Technology
The world of artificial intelligence is evolving at a breakneck pace, and just when you thought you'd wrapped your head around generative AI, along comes another game-changing concept: agentic AI.[...]
Sign up to Stay in Touch!
Bernard Marr is a world-renowned futurist, influencer and thought leader in the fields of business and technology, with a passion for using technology for the good of humanity.
He is a best-selling author of over 20 books, writes a regular column for Forbes and advises and coaches many of the world’s best-known organisations.
He has a combined following of 4 million people across his social media channels and newsletters and was ranked by LinkedIn as one of the top 5 business influencers in the world.
Bernard’s latest book is ‘Generative AI in Practice’.
Social Media