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Bernard Marr

Bernard Marr is a world-renowned futurist, influencer and thought leader in the fields of business and technology, with a passion for using technology for the good of humanity. He is a best-selling author of 20 books, writes a regular column for Forbes and advises and coaches many of the world’s best-known organisations. He has over 2 million social media followers, 1 million newsletter subscribers and was ranked by LinkedIn as one of the top 5 business influencers in the world and the No 1 influencer in the UK.

Bernard’s latest book is ‘Business Trends in Practice: The 25+ Trends That Are Redefining Organisations’

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Bernard Marr ist ein weltbekannter Futurist, Influencer und Vordenker in den Bereichen Wirtschaft und Technologie mit einer Leidenschaft für den Einsatz von Technologie zum Wohle der Menschheit. Er ist Bestsellerautor von 20 Büchern, schreibt eine regelmäßige Kolumne für Forbes und berät und coacht viele der weltweit bekanntesten Organisationen. Er hat über 2 Millionen Social-Media-Follower, 1 Million Newsletter-Abonnenten und wurde von LinkedIn als einer der Top-5-Business-Influencer der Welt und von Xing als Top Mind 2021 ausgezeichnet.

Bernards neueste Bücher sind ‘Künstliche Intelligenz im Unternehmen: Innovative Anwendungen in 50 Erfolgreichen Unternehmen’

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The Five Biggest Cyber Security Trends In 2022

5 January 2022

The changed world we’ve found ourselves living in since the global pandemic struck in 2020 has been particularly helpful to cybercriminals. Nothing illustrates this so well as the SolarWinds hack, described by Microsoft president Brad Smith as the most sophisticated cyberattack of all time, the reverberations of which have been felt throughout 2021.

The Five Biggest Cyber Security Trends In 2022 | Bernard Marr

Homeworking, the ongoing digitization of society, and the increasingly online nature of our lives mean opportunities about for phishers, hackers, scammers, and extortionists. As we head into 2022, there is, unfortunately, no sign of this letting up. This is why it's essential for individuals and businesses to be aware of the ever-growing avenues of attack as well as what can be done to mitigate the risks!

So let’s take a look at the most important and significant trends affecting our online security in the next year and beyond while throwing in some practical steps we can all take to avoid becoming victims:

AI-powered cybersecurity

Similar to the way in which it is used in financial services for fraud detection, artificial intelligence (AI) can counteract cybercrime by identifying patterns of behavior that signify something out-of-the-ordinary may be taking place. Crucially, AI means this can be done in systems that need to cope with thousands of events taking place every second, which is typically where cybercriminals will try to strike.

It's the predictive powers of AI that make it so useful here, which is why more and more companies will be investing in these solutions as we go into 2022. Unfortunately, cybercriminals are also aware of the benefits of AI, and new threats are emerging that use technologies like machine learning to evade the protective measures of cybersecurity. This makes AI even more essential – as it’s the only hope of counteracting AI-powered cyber-attacks!

Research by Capgemini recently found two-thirds of businesses now believe AI is necessary to identifying and countering critical cybersecurity threats, and nearly three-quarters of businesses are using or testing AI for this purpose.

The growing threat of ransomware

According to the UK National Cyber Security Centre, there were three times as many ransomware attacks in the first quarter of 2021 as there were in the whole of 2019. And research by PwC suggests that 61% of technology executives expect this to increase in 2022. Once again, we can largely blame this on the pandemic, and the growth in the amount of activity carried out online and in digital environments.

Ransomware typically involves infecting devices with a virus that locks files away behind unbreakable cryptography and threatens to destroy them unless a ransom is paid, usually in the form of untraceable cryptocurrency. Alternatively, the software virus may threaten to publish the data publicly, leaving the organization liable to enormous fines.

Ransomware is typically deployed through phishing attacks – where employees of an organization are tricked into providing details or clicking a link that downloads the ransomware software (sometimes called malware) onto a computer. However, more recently, a direct infection via USB devices by people who have physical access to machines is becoming increasingly common. Worryingly there has been an increase in these types of attacks targeting critical infrastructure, including one at a water treatment facility that briefly managed to alter the chemical operations of the facility in a way that could endanger lives. Other ransomware attacks have targeted gas pipelines and hospitals.

Education is the most effective method of tackling this threat, with research showing that employees who are aware of the dangers of this type of attack are eight times less likely to fall victim.

The Internet of Vulnerable Things

The number of connected devices – known as the internet of things (IoT) is forecast to reach 18 billion by 2022. One consequence of this is a hugely increased number of potential access points for cybercriminals looking to gain access to secure digital systems.

The IoT has long been recognised as a specific threat – attacks that have been identified in the past include hackers using connected household appliances like fridges and kettles to get access to networks, and from there go on to access computers or phones where valuable data could be stored.

As well as more widespread, in 2022 the IoT is also getting more sophisticated. Many organizations are now engaged in the development of "digital twins” – comprehensive digital simulations of entire systems or even businesses. These models are often connected to operational systems in order to model data gathered by them and may offer a treasure trove of data and access points to those with nefarious intentions.

In 2022 we will undoubtedly continue to see attacks on IoT devices increase. Edge computing devices – where data is operated on as close as possible to the point it is collected – as well as centralized cloud infrastructure is all vulnerable. Once again, education and awareness are two of the most useful tools when it comes to protecting against these vulnerabilities. Any cybersecurity strategy should always include a thorough audit of every device that can be connected or given access to a network and a full understanding of any vulnerabilities it may pose.

Cyber-security risk and exposure a key factor in partnership decisions

Any cybersecurity operation is only as secure as its weakest link, which means organizations increasingly see every link in a supply chain as a potential vulnerability. Due to this, businesses will increasingly use cybersecurity resilience and exposure as a determining factor in choosing who they will partner with.

This is borne out by Gartner's research which predicts that, by 2025, 60% of organizations with use cybersecurity risk as a "primary determinant” when choosing who to conduct business with.

With more legislation following in the wake of the European General Data Protection Regulation (GDPR), such as the Chinese Personal Information Protection Law and the Californian Consumer Privacy Act, more organizations are at risk of potentially huge penalties if they make information security slip-ups. This means every partner that potentially has access to an organization's data or systems will be rigorously vetted. Businesses that aren’t able to answer questions about their cybersecurity arrangements or ratings will increasingly find themselves out in the cold. In fact, Garner predicts that industry-standard security rating schemes like SecurityScorecard, Black Kite, or UpGuard will become as important to companies as credit rating agencies.

Regulation starting to catch up with risk

For years, cybercriminals have acted with the knowledge that understanding – let alone policing – of their activities is weak due to the fast-changing nature of technology. With the cost of cybercrime to global economies set to top $6 trillion in 2021, this isn’t a situation that is sustainable. According to Security Magazine, 2022 is set to be the year when regulators pull out the stops in order to get on top of the situation. One consequence of this could be an expansion of penalties that currently only cover breach and loss to also cover vulnerabilities and exposure to potential damage. Another may be an increasing number of jurisdictions passing laws relating to making payments in response to ransomware attacks. We could also see a growing number of legal obligations handed to Chief Information Security Officers, in line with the responsibilities of Chief Financial Officers, in an attempt to limit the impact of data thefts, losses, and breaches on customers.

While this will inevitably increase the burden of those responsible for information security in businesses, in the long term, this will only be a good thing. Today, more than ever, building consumer trust is essential for organizations that want us to give them the privilege of access to our valuable personal information.

Business Trends In Practice | Bernard Marr
Business Trends In Practice | Bernard Marr

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