Virtual and augmented reality are technological innovations that are going main stream at the moment and which have huge potential to transform the ways people interact with organisations and their products and services.

Want to learn more about Augmented, Virtual & Mixed Reality?

On this topic page you can find many relevant articles and case studies that will explain augmented and virtual reality and their implications in simple and easy to understand ways.

Bernard Marr has worked with many of the world’s leading businesses and government organisations helping them understand the potential of augmented and virtual reality technology. Get in touch if you would like to explore consulting engagements or in-house training programmes on any of these topics.

View All AR, VR, MR & The Metaverse Articles

Recent AR, VR, MR & The Metaverse Articles

The 5 Biggest Virtual Augmented And Mixed Reality Trends In 2022 | Bernard Marr

The 5 Biggest Virtual, Augmented And Mixed Reality Trends In 2022

Extended reality (XR) is a catch-all term that covers virtual reality (VR), augmented reality (AR), and mixed reality (MR). In the very simplest terms, VR[...]

The Effects Of Virtual Reality (VR) On Society

Many experts believe that as virtual reality experiences become more affordable and accessible, VR will affect society in a wide range of ways. Let’s look at some examples of how VR might create major shifts in the way our society operates. [...]

What Are the Challenges and Future Possibilities of Virtual Reality?

Virtual reality (VR) is already changing business and society. What are the future possibilities and challenges of virtual as we move into the next phase of its evolution.[...]

What Is Augmented Reality: An Easy Explanation For Anyone

Ever wondered what "augmented reality" (AR) actually is? Get the details on this transformative technology, and find out how it's being used in the real world.[...]

What Is Metaverse Gaming | Bernard Marr

What Is Metaverse Gaming?

Right now, gaming companies are racing to create the parts and pieces that will eventually become part of the metaverse – a shared[...]

The 8 Most Important Metaverse Companies | Bernard Marr

The 9 Most Important Metaverse Companies

Building the metaverse will require extraordinary cooperation and collaboration between many of the biggest organizations in the world[...]

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