Virtual and augmented reality are technological innovations that are going main stream at the moment and which have huge potential to transform the ways people interact with organisations and their products and services.

Want to learn more about Augmented, Virtual & Mixed Reality?

On this topic page you can find many relevant articles and case studies that will explain augmented and virtual reality and their implications in simple and easy to understand ways.

Bernard Marr has worked with many of the world’s leading businesses and government organisations helping them understand the potential of augmented and virtual reality technology. Get in touch if you would like to explore consulting engagements or in-house training programmes on any of these topics.

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Recent AR, VR, MR & The Metaverse Articles

The Amazing Ways Amazon Is Using AI Robots

Amazon, the e-commerce giant, has long been at the forefront of technological innovation.[...]

The Geopolitics Of AI

Artificial intelligence (AI) is likely to be one of the most transformative technologies of the century.[...]

How AI Is Used In War Today

From autonomous drones to facial recognition algorithms designed to recognize perpetrators of war crimes, the conflict in Ukraine has become a testing ground for the use of artificial intelligence in warfare.[...]

What Job Is Most Safe From AI?

As artificial intelligence continues to reshape industries, understanding which jobs remain secure is crucial.[...]

How Mastercard Uses AI Strategically: A Case Study

In the ever-evolving landscape of financial technology, Mastercard stands out as a pioneering force in leveraging artificial intelligence (AI) to drive innovation and operational efficiency.[...]

How Generative AI Is Accelerating Drug Discovery

Generative AI based on Large Language Models (LLMs), the technology behind popular tools like ChatGPT and Google Gemini, is revolutionizing various industries, including the world of drug discovery.[...]

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Bernard Marr is a world-renowned futurist, influencer and thought leader in the fields of business and technology, with a passion for using technology for the good of humanity.

He is a best-selling author of over 20 books, writes a regular column for Forbes and advises and coaches many of the world’s best-known organisations.

He has a combined following of 4 million people across his social media channels and newsletters and was ranked by LinkedIn as one of the top 5 business influencers in the world.

Bernard’s latest book is ‘Generative AI in Practice’.

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