Virtual and augmented reality are technological innovations that are going main stream at the moment and which have huge potential to transform the ways people interact with organisations and their products and services.

Want to learn more about Augmented, Virtual & Mixed Reality?

On this topic page you can find many relevant articles and case studies that will explain augmented and virtual reality and their implications in simple and easy to understand ways.

Bernard Marr has worked with many of the world’s leading businesses and government organisations helping them understand the potential of augmented and virtual reality technology. Get in touch if you would like to explore consulting engagements or in-house training programmes on any of these topics.

View All AR, VR, MR & The Metaverse Articles

Recent AR, VR, MR & The Metaverse Articles

AR VR In Manufacturing 5 Things You Need To Know | Bernard Marr

AR & VR In Manufacturing: 5 Things You Need To Know

In fact, research by PwC indicates that the use of virtual reality (VR), mixed reality (MR), and augmented reality (AR) in product development alone could deliver a $360 billion boost to GDP by 2030. [...]

ABBAs Virtual Concert The Metaverse And The Future Of Entertainment | Bernard Marr

ABBA’s Virtual Concert, The Metaverse And The Future Of Entertainment

Even pop legends are not immune to the ongoing digitization of every aspect of life and society. Recently it was announced that Abba fans would get to experience the Swedish supergroup in their prime, as their “Abba-tars” take to the stage in London next year. [...]

What Is The Metaverse An Easy Explanation For Anyone | Bernard Marr

What Is The Metaverse? An Easy Explanation For Anyone

Microsoft has announced that it is working on building the “enterprise metaverse.” But what does it really mean? [...]

Augmented and Virtual Reality in Social Media | Bernard Marr

Augmented and Virtual Reality in Social Media

If you’re longing to experience an enticing virtual world that looks like the one from the book Ready Player One [...]

Is Virtual Reality the Future of Entertainment | Bernard Marr

Is Virtual Reality the Future of Entertainment?

Almost half of all worldwide investments in virtual reality fall under entertainment. [...]

10 Best Examples Of VR And AR In Education | Bernard Marr

10 Best Examples Of VR And AR In Education

Extended reality (XR for short) – which encompasses virtual reality [...]

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