Virtual and augmented reality are technological innovations that are going main stream at the moment and which have huge potential to transform the ways people interact with organisations and their products and services.

Want to learn more about Augmented, Virtual & Mixed Reality?

On this topic page you can find many relevant articles and case studies that will explain augmented and virtual reality and their implications in simple and easy to understand ways.

Bernard Marr has worked with many of the world’s leading businesses and government organisations helping them understand the potential of augmented and virtual reality technology. Get in touch if you would like to explore consulting engagements or in-house training programmes on any of these topics.

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Recent AR, VR, MR & The Metaverse Articles

The Amazing Ways Snowflake Uses Generative AI For Synthetic Data And Natural Language Queries

You probably know that the new generation of generative AI tools that have exploded onto the scene can generate words, pictures and even videos that closely resemble those created by humans.[...]

The Role of Data Storage in Accelerating Time-to-Insights

When it comes to data and analytics, time is money. According to research by IDC, 75 percent of business decision-makers believe data loses its value within days.[...]

The Top 5 Tech Trends In 2024 Everyone Must Be Ready For

Once again, we’ve reached the time of year when we look ahead at what technology has in store for us in 2024.[...]

The Amazing Ways Coca-Cola Uses Generative AI In Art And Advertising

Some say that in the very near future, we’ll need to either adopt artificial intelligence (AI) or be made redundant by it – or by others using it.[...]

The 5 Biggest Risks of Generative AI: Steering the Behemoth Responsibly

In our contemporary world, the pressures of the professional sphere often encroach upon our personal space, giving rise to stress and an overwhelming sense of dread.[...]

3 Ways To Reinvent Your Products And Services For The Future

With the rise of the metaverse and web3 technologies, there’s no denying the next evolution of the internet is already underway.[...]

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