Virtual and augmented reality are technological innovations that are going main stream at the moment and which have huge potential to transform the ways people interact with organisations and their products and services.

Want to learn more about Augmented, Virtual & Mixed Reality?

On this topic page you can find many relevant articles and case studies that will explain augmented and virtual reality and their implications in simple and easy to understand ways.

Bernard Marr has worked with many of the world’s leading businesses and government organisations helping them understand the potential of augmented and virtual reality technology. Get in touch if you would like to explore consulting engagements or in-house training programmes on any of these topics.

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Recent AR, VR, MR & The Metaverse Articles

Digital Pop Stars, Virtual Influencers And The Future Of Music And Celebrities In The Metaverse

Polar may be a rising star of social media with 1.6 million followers on TikTok and millions of views on YouTube, but to "meet" her, you have to step into the metaverse.[...]

What Is The Business Impact Of The Metaverse?

I recently spoke with Emma Ridderstad, CEO of Warpin Media, an immersive technology solutions company focused on bringing the Enterprise Metaverse[...]

Metaverse | Bernard Marr

Disney: The Metaverse, Digital Transformation, And The Future Of Storytelling

The Walt Disney Company is one of the world's best-known entertainment brands and is responsible for some of the best-loved children’s stories of all time.[...]

Will Smart Glasses Replace Smartphones In The Metaverse?

The metaverse – everyone has different ideas about what exactly it is, but what most agree on is it’s the “next level” of the internet.[...]

Is This Web3 Winery The Future Of Wine In The Metaverse?

I have previously covered a number of projects in the space involving drinks makers partnering with technologists to create innovative use cases for decentralization.[...]

Can A Metaverse AI Win America’s Got Talent? (And What That Means For The Industry)

When “Simon Cowell” performed on the America’s Got Talent stage, no one was more shocked than the man himself.[...]

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