Virtual and augmented reality are technological innovations that are going main stream at the moment and which have huge potential to transform the ways people interact with organisations and their products and services.

Want to learn more about Augmented, Virtual & Mixed Reality?

On this topic page you can find many relevant articles and case studies that will explain augmented and virtual reality and their implications in simple and easy to understand ways.

Bernard Marr has worked with many of the world’s leading businesses and government organisations helping them understand the potential of augmented and virtual reality technology. Get in touch if you would like to explore consulting engagements or in-house training programmes on any of these topics.

View All AR, VR, MR & The Metaverse Articles

Recent AR, VR, MR & The Metaverse Articles

Gucci Enters The Metaverse

Gucci, an Italian fashion and leather goods brand, is now hosting its own metaverse experience in The Sandbox.[...]

Policing In The Metaverse: What’s Happening Now

Policing agencies worldwide are now launching innovative metaverse initiatives that will help protect communities and guarantee the rule of law.[...]

Banking In The Metaverse – The Next Frontier For Financial Services

Banks have long known that if they can capture the attention of customers when they are young, they are likely to get hold of them for life.[...]

Is This The Downfall Of Meta And Social Media As We Know It?

Meta Platforms – the company formerly known as Facebook – is cutting its workforce by 13% – equating to a loss of 11,000 jobs.[...]

Metaverse – The Reality Beyond The Fantasy

In fact, everyone seems to have a different idea about what it is and what it will mean for our lives.[...]

Cheetos Launches A Brand New Metaverse Experience

One of the world’s most beloved brands has launched a new immersive metaverse experience, and fans all over the world are hungry to interact with one of their favorite snack icons[...]

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