Virtual and augmented reality are technological innovations that are going main stream at the moment and which have huge potential to transform the ways people interact with organisations and their products and services.

Want to learn more about Augmented, Virtual & Mixed Reality?

On this topic page you can find many relevant articles and case studies that will explain augmented and virtual reality and their implications in simple and easy to understand ways.

Bernard Marr has worked with many of the world’s leading businesses and government organisations helping them understand the potential of augmented and virtual reality technology. Get in touch if you would like to explore consulting engagements or in-house training programmes on any of these topics.

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Recent AR, VR, MR & The Metaverse Articles

Digital Pop Stars, Virtual Influencers And The Future Of Music And Celebrities In The Metaverse

Polar may be a rising star of social media with 1.6 million followers on TikTok and millions of views on YouTube, but to "meet" her, you have to step into the metaverse.[...]

What Is The Business Impact Of The Metaverse?

I recently spoke with Emma Ridderstad, CEO of Warpin Media, an immersive technology solutions company focused on bringing the Enterprise Metaverse[...]

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